Communication – Number One
I have been consuming books on communication lately. Next year, I am going to teach a class for our staff on communication. Something Frank Luntz said has stuck with me: “People will forget what you say, but they will remember how you made them feel.” Most of us reading this blog handle the Word of God. We were taught that we hold the Truth, and that is so true. Most of our preparation and education focused just on teaching the Truth.
Connecting with the congregation or audience was not part of the process. We were to focus on the message and let God take care of the rest. He said, “My Word will not return void.” It is easy to “over spiritualize” or even become lazy in communicating Christ’s Truth. We can easily neglect trying to get better or closer to those we are speaking to. We, as Christian communicators, put all the responsibility on the hearer, not on the speaker. Bad move!
When we prepare sermons, lessons, or Bible studies do we ever consider how the message will be received or make people feel? If we want to continue to get to communicate to people, it is critical that we consider how we will make them feel. I am not talking about compromising the Gospel or the Word! Just considering how you say something. The Word says, “Speak the truth in love.”
As you teach, preach, and communicate, I want to challenge you to do the best you can.
- Do you think you can get better?
- What would it take for you to improve?
- What would your first step look like in a plan and path of steady improvement?
If it is for Jesus, should it not be our best?
Just a thought,